MEDICO HUB HEALTHCARE JOBS
📍 Tinsukia, Assam, India, Tinsukia, Assam, India · Healthcare · Full Time
Experience: As per requirement Salary: As per hospital norms
About the Role We are looking for a dynamic Manager – Sales & Marketing to build the hospital's referral network, corporate and insurance presence, and overall market position across Tinsukia and Upper Assam. Key Responsibilities Referral & Business Development - Build and manage referral relationships with doctors, KOLs, corporates and paramedical referral sources. - Map the Tinsukia and Upper Assam referral network and maintain regular visit records. - Develop doctor-visit and CME calendars. - Track referrals and report channel-wise volumes. Corporate, TPA & Insurance Empanelment - Manage corporate empanelment with tea estates, PSUs, refinery, coal, railways, banks, schools and local industries. - Handle TPA and insurance empanelment from documentation through tariff discussions, inspections and go-live. - Develop corporate health-check and preventive healthcare packages. - Maintain empanelment and renewal records. Marketing & Hospital Launch - Plan and execute marketing activities for OPD, diagnostics and subsequent inpatient launch. - Manage outdoor marketing including hoardings, signage, transit and site media. - Coordinate digital marketing activities with the outsourced agency. - Plan and execute hospital launch events. - Manage invitations and engagement with doctors, corporates, administration, media and community bodies. - Coordinate print and marketing collateral. Agency & Team Management - Set agency scope, deliverables and monthly targets. - Review agency performance and marketing spend. - Recruit, train and manage 1–2 Business Development/Marketing Executives. - Set individual targets and conduct regular performance reviews. Key Performance Areas - Referral doctor network and referral volumes - Corporate empanelments - TPA & insurance empanelments - OPD footfall - Diagnostics volume, including CT/MRI - Corporate and TPA revenue contribution - Marketing spend and patient acquisition cost Candidate Profile - Strong experience in hospital sales, marketing, business development and referral networking - Excellent communication and relationship-management skills - Strong understanding of corporate, TPA and insurance empanelment - Ability to lead a small team and manage external marketing agencies - Willingness to work full-time on-site in Tinsukia, Assam 📩 Interested candidates can share their updated CV along with: • Current Location • Total Experience • Hospital/Healthcare Sales & Marketing Experience • Current Salary • Expected Salary • Notice Period • Availability for Joining